What are Email Trackers? How to block Email Tracking in Outlook and Gmail?

Email Tracking in Outlook and Gmail

How to block Email Tracking in Outlook and Gmail: Email tracking has become a common practice among marketers, salespeople. It involves embedding an invisible image or code into an email, which enables the sender to track whether and when the recipient opens the email, clicks on links, and more. While some may find email tracking useful, others may see it as an invasion of privacy.

Fortunately, there are ways to How to block Email Tracking in Outlook and Gmail. In this article, we will discuss various methods to protect your privacy and prevent email tracking in Outlook and Gmail.

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What is Email Tracking?

Email tracking is the process of monitoring and collecting data about the delivery and behavior of emails sent from one user to another. This may include information such as: For example, whether or not the email was opened, when it was opened, whether the links in the email were clicked, and when the email was viewed.

Email tracking is often used by marketers to measure the effectiveness of campaigns and by salespeople to track lead engagement. It can also be used to track whether a user has received and read an email.

Email tracking works by embedding a small image or snippet of code in an email that signals back to the sender’s server when the email is opened or a link is clicked. This information is collected and presented to the sender in the form of analytics and reports.

Block Email Trackers

An email tracker is a small piece of code embedded in an email that allows you to track when, where, and how the email was opened and read by the sender. However, if email senders don’t want their activity tracked, there are ways to block email trackers.

  • Disable remote images: Most email trackers use images to track when an email is opened. By disabling remote images in your email client, trackers won’t be able to load, and therefore, won’t be able to track your activity.
  • Use a browser extension: There are several browser extensions, such as Ugly Email and Pixel lock, that can detect and block email trackers.
  • Use a privacy-focused email client: Some email clients, such as ProtonMail and Tutanota, offer built-in tracking protection features that can help block email trackers.
  • Use a VPN: A VPN can encrypt your internet traffic and prevent email trackers from detecting your IP address and location.
  • Use a disposable email address: If you don’t want to give out your real email address, you can use a disposable email address. This way, even if an email tracker is attached to an email, it won’t be able to link it back to your real identity.

Tracking code embedded into images

It is possible to embed a tracking code into an image by using a technique called steganography. Steganography is the practice of concealing a message or information within another file, such as an image, video, or audio file.

To embed a tracking code into an image using steganography, one would need to first choose an image as a carrier file. Then you can use the steganography tool to hide messages and information in images without sacrificing visual quality. This hidden information may include tracking codes that can be used to track image usage. B. When and where viewed, downloaded, or shared.

Stop Email tracking in Outlook

To stop email tracking in Outlook, you can follow these steps:

  • Open Outlook and click on “File” in the top left corner.
  • Click on “Options” in the left-hand menu.
  • In the Outlook Options window, click on “Mail” in the left-hand menu.
  • Scroll down to the “Tracking” section and uncheck the box next to “Read receipts”.
  • Click “OK” to save your changes.

Block Email tracking in Gmail

However, there are some workarounds you can use to protect your privacy and prevent senders from tracking your email activity.

  • Use a browser extension: There are several browser extensions that can block email tracking. Some popular options include Ugly Email, PixelBlock, and Mailtrack Blocker. These extensions will alert you when an email includes tracking pixels and prevent them from loading.
  • Disable images by default: You can set up Gmail to automatically block images in emails. To do this, go to Settings > General > Images and select “Ask before displaying external images.” This will prevent tracking pixels from loading automatically.
  • Use a VPN: A virtual private network (VPN) can hide your IP address and location, making it more difficult for senders to track your activity.
  • Use a different email client: If you’re concerned about email tracking, you may want to consider using a different email client that offers more privacy features. Some popular options include ProtonMail and Tutanota. These services encrypt your emails and do not track your activity.

 Avoid trackers by blocking images from loading

Blocking images from loading can help to prevent some trackers from collecting data about your browsing activity. Trackers often use images as a way to track your online behavior by embedding tracking code within the images.

To block images from loading in your web browser, you can do the following:

  • In Google Chrome, click on the three dots in the top right corner of the browser, select “Settings,” and then click “Privacy and security” in the left-hand menu.
  • Scroll down to the “Site settings” section and click on “Images.”
  • Toggle the switch to turn off the option to “Show all (recommended)” and select “Do not show any images.”
  • Alternatively, you can use a browser extension like uBlock Origin or Privacy Badger that blocks trackers and can also block images from loading.

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